Ernesto Cappello
Business Investor & Operator
Professional Summary
Visionary entrepreneur and results-driven business investor with a proven track record of success across diverse industries, including construction, historic restoration, and food manufacturing. Extensive experience in entrepreneurship, strategic planning, financial management, and targeted marketing. Recognized for innovative strategies, leveraging technology to improve operations, and navigating complex economic challenges. Seeking to partner with and invest in businesses poised for growth and profitability.
Professional Experience
CEO, Window Fix Inc. | 2004 – Present | https://windowfix.com
- Transformed a small family business into a thriving enterprise, achieving a 10x increase in sales within five years.
- Rebranded the company in 2025, driving a 350% revenue increase over three years and facilitating franchise expansion.
- Developed a franchise program, including FDD documentation, operations manuals, and franchise support systems.
- Expanded services to include new window sales, landmark restoration, building-wide window replacements, and new construction.
- Secured high-profile projects, including the historic restoration of 35-37 West 23rd Street, earning the Lucy G. Moses Award for Historic Preservation.
- Leveraged advanced technology, including CompanyCam and FieldPulse, to streamline operations and enhance service delivery.
- Partnered with top-tier national and global manufacturers to strengthen service capabilities and secure significant leads.
CFO, Tarrytown Bakery Inc. | 2021 – Present | https://birrittellas.com
- Acquired and revitalized a commercial bakery, increasing market penetration by 500% and expanding from 500 to 5,000 retail locations.
- Introduced industry-disrupting vacuum-sealed pizza dough with a 78-day shelf life, setting new quality standards.
- Launched three new product lines in 2025: gluten-free, whole wheat, and pizzeria-style dough for retail and food service markets.
- Transitioned the distribution model to warehouse direct, increasing profit margins and operational efficiency.
- Expanded production capacity to over 5 million dough ball units annually, with plans for further growth into food service distribution.
- Successfully navigated inflationary pressures by restructuring capital and pivoting the business model to maintain profitability.
Education
Bachelor of Finance, Bernard Baruch College
Men’s Basketball Team Captain from 1999-2001
Skills & Techincal Proficiencies
Construction Expertise
- 25+ years in windows, doors, and glass installation for residential and commercial properties.
- Proficient in detailed fenestration product drawings, anchoring, waterproofing, and historical replications.
- Expertise in obtaining certificates from Landmark Preservation Commissions for restoration projects.
Leadership & Business Management
- Business Strategy | Financial Analysis | Team Leadership | Operations Management
- Franchise Development | Strategic Partnerships | Contract Negotiation | Project Management
Digital Marketing & Technology
- Social Media Campaigns | Google Ads | SEO Optimization | Website Development
- Tools: CompanyCam, FieldPulse, QuickBooks (Enterprise & Online), Service Titan, ESC, SPS Commerce, Shopify, WooCommerce, Lace Up Solutions
Certifications
- Building Performance Institute Energy Auditor
- AAMA Residential/Commercial “Installation Master”
- Passive House Certified Tradesperson
Achievements
- Recognized in national trade publications for business success and innovation.
- Honored with the Lucy G. Moses Award for historic preservation.
- Successfully restructured operations to navigate inflation and rising costs across industries.
- Expanded Tarrytown Bakery into new food and beverage segments, increasing revenue and market share.
Community Involvement
- Treasurer, Bensonhurst/Bay Ridge Kiwanis Club
Future Goals
- Window Fix: Build a nationwide franchise system over the next 3-5 years, empowering small business owners.
- Tarrytown Bakery: Expand product distribution into food service while introducing innovative, market-leading solutions.
